Speed is almost everything in the Information Age. If you’re someone for data on the Internet, the sooner you get it, the better. If your website provides information faster, your visitors will find it very convenient, and be more likely to stop by again. Let’s talk about decreasing the load speed of your websites. Here are five simple ways for you to speed those sites up for you and for your visitors.
Scale Your Images Appropriately
Webmasters tend to insert images in their original sizes in the page that they would use it in. If said image has around 1000 x 1000 pixels, it would take a while to load the whole thing. If the webmaster would reduce the image size to about 400 x 400 pixels, the users viewing the page would be able to load that image faster. Compressing the image that you are going to use would also help greatly. There are several programs on the internet that offer this kind of service like tinypng.com while retaining the image’s original quality.
Caching Your Page’s Content
If you know that your site has frequent visitors, why make them wait by making their browsers load up the same thing from the ground up over and over again? Through browser caching, the data that you have stored in your website can be temporarily saved in your visitor’s computer. This way, they can save the content that they have just loaded hours and days ago, so that they would be able to save time as well. Services like Apache Caching, IIS Caching, and Nginx Caching can do these things for your website.
Reducing Your Server’s Response Time
The ideal server response time is around 200ms. Visitors of a page would usually expect the information that they’re looking for instantly. If your server responds slowly, then it would lead to dissatisfaction from these visitors. They would deem your site too slow for their needs. Programs such as Yslow and PageSpeed Tools would evaluate your website’s speed and give out notes on what you have to do in order to speed things up.
Compressing Your Website
With the large amount of data in your site, compressing them would do wonders for your visitors. Compressing your website can greatly save the amount of data that visitors need to access this information. This process would also allow them to segregate the data that they need from the data that they don’t. Services such as Apache, IIS, and Nginx can do this for you and your visitor’s convenience.
Reducing Your Page’s Plugins
You may have visited a site that has a video playing in the background. Did the webpage with the videos load quickly? How did your browser respond? Chances are that it went haywire due to the video. This is an example of how plugins can cause impede website loading speeds.
When your visitors have other programs running as they are browsing your website, these unnecessary plugins can slow down your website. Too many plugins in your site can cause major issues in terms of the load speed and the navigation of your website. At worst they can even cause crashes. Removing plugins that you think are unnecessary and too heavy to your site can drastically improve the satisfaction of your visitors and optimize the speed of your website.
Users look for instant answers to queries. As mentioned, the sooner your website provides answers to their queries, the better your service, and the stronger your brand becomes. By increasing your website’s loading speed, you can ensure that users stop by your page frequently.